UNIKOM Students' Understanding of the Types of Online Advertising in Meeting Their Information Needs


Peneliti

Dr. Desayu Eka Surya, S.Sos., M.Si., CICS

Deskripsi/Abstrak

Marketing in online media is an activity of delivering information about a particular product by utilizing media accessed through the internet network. Online media marketing with online advertising terms is published on various website pages such as websites. Although online media is said to be an effective medium in advertising, it's important to know the types of online advertising that can fulfill the information of prospective customers.

Publikasi

JudulJenisMediaTahun
UNIKOM Students' Understanding of the Types of Online Advertising in Meeting Their Information NeedsProsiding Internasional-
Volume: -
Nomor: -
2019

Detail Penelitian

Program Studi: ILMU KOMUNIKASI - S1
Tingkat:Internasional
Jenis Litabmas:Penelitian Terapan
Skim Litabmas:-
Kategori Bidang Litabmas:Social Sciences
Bidang Litabmas:Other Social Sciences
Kategori Tujuan Sosial Ekonomi:Information and Communication Services
Tujuan Sosial Ekonomi:-
Kelompok Bidang:-
Tahun Usulan:2019
Tahun Pelaksanaan:2019
Tahun Pelaksanaan Ke-:1
Tahun Kegiatan:2019
Lama Kegiatan (dalam tahun):1
Lokasi Kegiatan:-