Impact of Entrepreneurial Motivation to Entrepreneurship Intention

Peneliti

Muhammad Iffan, SE., MM.

Deskripsi/Abstrak

This research aimed at determining the impact of entrepreneurial motivation on entrepreneurship intention. Methods used in this research was quantitative analysis using path analysis with validity and reliability test. Sampling method used in this research is random sampling through the distribution of a series of questionnaires to 172 students at a private university as a case study. This research investigated perceived behavioral control and subjective norm as dimensions in entrepreneurial motivation variable that affected immediate term entrepreneurship intention. The result showed that both factors have significant effect on immediate term entrepreneurship intention either partially or simultaneously. Entrepreneurial motivation of students could be a main factor that increase entrepreneurship intention. The finding of the research contributes to encourage students to start and own a business.