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Publikasi Jurnal

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No.JudulTahun
1 The Influence of Individual, Brand, and Corporate Personality on Motorbike Brand Preference

Dipublikasikan di - Volume: 1 Nomor: -
URL: https://ijomm-ubb.com/index.php/ijomm/article/view/15/7
DOI: DOI: https://doi.org/10.33019/ijomm.v1i2.15

2023
2 The Effect of Artificial Intelligence and Gamification on Online Purchase Intention Mediated by Customer Experience: Study on Indonesian Marketplace Users

Dipublikasikan di - Volume: 13 Nomor: -
URL: https://publikasi.mercubuana.ac.id/index.php/Jurnal_Mix/index
DOI: 10.22441/jurnal_mix

2023
3 DETERMINANT SUCCESS FACTORS IN IMPLEMENTATING MB-KM AND ITS IMPACT ON STRENGTHENING THE CAPACITY OF GRADUATES

Dipublikasikan di - Volume: 10 Nomor: -
DOI: -

2022
4 REPURCHASE INTENTION AS A MARKETING STRATEGY: A CASE STUDY ON DENTAL CLINICS IN BANDUNG CITY, INDONESIA

Dipublikasikan di - Volume: 9 Nomor: -
URL: file:///Users/raenywijaya/UNIKOM/SISTER/2022-2023/GANJIL/PENELITIAN/1061-Article-5761-1-10-20221031%20(1).pdf
DOI: DOI: http://dx.doi.org/10.15549/jeecar.v9i5.1061

2022
5 DAMPAK TEKNOLOGI PADA POLA KOMUNIKASI BISNIS

Dipublikasikan di - Volume: 5 Nomor: -
DOI: https://doi.org/10.52362/jisamar.v5i3.474

2021
6 Pengaruh Proses dan Bukti Fisik Terhadap Kepuasan Konsumen di Hotel Santika Bandung

Dipublikasikan di - Volume: 8 Nomor: 2
URL: https://ojs.unikom.ac.id/index.php/jurisma/article/view/1003
DOI: -

2018
7 THE IMPACT OF CAPABILITY INNOVATION TO MARKETING PERFORMANCE THROUGH VALUE CREATION AT THE CENTER OF SMALL AND MEDIUM KNITTING INDUSTRY IN BANDUNG

Dipublikasikan di International Journal of Scientific and Research Publications Volume: 7 Nomor: 5
URL: http://www.ijsrp.org
DOI: DOI: 10.29322/IJSRP

2017