Data Prosiding - Tahun 2019
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Analysis Of Culinary Business Marketing Strategy Through Online Media
Author
Abstrak
The purpose of this study is to identify the marketing strategies applied by culinary companies in Bandung through one of the online media. The research method used in this study is a qualitative approach using case study method, data collection techniques that were used are literature study and online data search which would be analyzed according to the method of the case study. The results of this study indicate that the marketing strategy through online media has a good promotional strategy that can compete with other promotional strategies that have different bases. Along with technological advancements, this marketing strategy not only improves the quality of sales and purchases financially but also can build images that are good in the eyes of the public or consumers. This research was conducted by discussing promotional strategies by culinary business companies because a good promotion strategy can affect the increase in company income both in terms of effectiveness and profitability.
Nama Prosiding
International Conference on Informatics Engineering, Science & Technology (INCITEST)
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https://dp3m.unikom.ac.id/penelitian/download/142/146/makalah-forum-ilmiah.pdf
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The Role Of Internet As A Local Tourism Promotion Strategy
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Abstrak
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Nama Prosiding
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Opportunities For Social Media Students In Online Business
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Abstrak
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E-Business As An Enterpreneur'S Creativity Strategy
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Abstrak
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Influence Of Social Media In Attracting Tourist Interest
Author
Assoc. Prof. Dr. Juanda, M.Pd.
Abstrak
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Social Media Opportunities As A Culinary Business
Author
Abstrak
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Trash Click Design Using House Of Quality
Author
Abstrak
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Nama Prosiding
IOP Conference Series: Materials Science and Engineering
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Use Of Electronic Payment For Micro, Small And Medium Enterprises In Developing Countries
Author
Assoc. Prof. Dr. Lilis Puspitawati, S.E., M.Si.,Ak.,CA
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Nama Prosiding
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Accounting Application For Small Medium Enterprises
Author
Assoc. Prof. Dr Ely Suhayati, S.E., M.Si., Ak. CA
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Marketing Strategy Through Social Media In Consumer Buying Interest
Author
Abstrak
The purpose of this study is to discuss marketing communication strategies about consumer buying offers through social media. The method used in this research is descriptive method to review strategies that discuss about marketing communication to attract buyers. The results of this study are to promote marketing communication strategies that are used to increase consumer buying interest. This research is carried out by involving consumers in presenting products, services, offers, and how to order and promote through social media. Consumers who have product information through social media will be more intensive in showcasing products, services, offers, and how to order them. The conclusion is that customers have a high interest when viewing products offered on social media with all available information to make purchases.
Nama Prosiding
IOP Conference Series: Materials Science and Engineering
Volume 663 Nomor 3
URL
https://iopscience.iop.org/article/10.1088/1757-899X/662/3/032020
DOI
https://iopscience.iop.org/article/10.1088/1757-899X/662/3/032020